Wal-Mart: Different Store, Same Old Story

Wal-Mart Contact Information: http://www.walmartstores.com/7663.aspx

Document obtained from the Wal-Mart store in Piscataway, New Jersey (and a very special thank you to my wonderful Mom, who faxed this document to me).

Related blog entry: Wal-Mart No Longer Selling Bratz After July 2009 (04.20.2009):
http://cannellefraiche.bratzheaven.com/b2evolution/blog1.php?p=13

Larger View:
http://cannellefraiche.bratzheaven.com/photos/WalmartNoBratzAfterJuly2009_02Large.jpg

Apparently, this is Wal-Mart's dirty little secret about Bratz that the company did not want anyone to know. However, isn't it obvious that there are a LOT of dirty little secrets Wal-Mart doesn't want anyone to know? Given the serious nature and circumstances for the future of Bratz, this is certainly one dirty little secret that has Mattel's pink stink written all over it.

If consumers didn't get it then, they better get it now: Mattel and its Thief Operating Officer (and worthless scumbag) Robert Eckert want to obliterate any and every doll brand in existence, forcing consumers to purchase Barbie. Manipulating retailers such as Wal-Mart to no longer sell Bratz is one of many activities that Mattel is utilizing to accomplish its goal of "killing" Bratz. And, you can be rest assured that there are other retailers Mattel will manipulate and wield its influence on so that they, too, empty out their Bratz sections and not sell any merchandise with the Bratz name on them.

Okay, so Mattel wants me to purchase a Barbie doll. Mattel believes that I have been deceived by the Bratz hype for the past few years and wants me to rediscover what makes Barbie the so-called "#1 Fashion Doll And Property In The Entire Universe." Fine, I'll purchase a Barbie doll — so I can burn it in my fireplace, capture the entire thing on my digital camera, and post it on YouTube. Other than that, NO WAY, NO HOW, NO BARBIE.

And because of Wal-Mart's astonishing decision to no longer sell Bratz after July 2009, Mattel has made its intentions clear: Eliminating competition through multi-million dollar lawsuits is more important than investing that same money (and time) creating quality consumer products. There is absolutely no legitimate reason for anyone to reward a company whose pursuit for total domination of the toy industry is by dragging other entities into the courtroom and litigating them into bankruptcy and destruction — such as what Mattel is trying to do to MGA Entertainment. Furthermore, anyone who purchased anything manufactured by Mattel (especially anything with the word "Barbie" on it) should go back to wherever he or she purchased those items from and demand a complete and full refund of their purchase.

It is a devastating shame that Wal-Mart has made this decision to discontinue carrying the Bratz License Modular Merchandise, after everything MGA Entertainment and Mr. Larian have endured with the ongoing litigation against Mattel in regards to ownership of the Bratz franchise. There are going to be a lot of very unhappy Bratz fans when they start searching for the Bratz products and collections for Fall 2009 and seeing empty Bratz aisles at Wal-Mart.